Digital Media Coordinator – Utrecht

Job title:

Digital Media Coordinator – Utrecht

Company:

Arla Foods

Job description

Would you like to help shape the digital media strategies of a global company and make them come to life across different channels such as YouTube, Instagram, Facebook and TikTok? Do you want to work with 12 established brands such as Lurpak, Breaker and Arla Skyr? Do you want to be part of a global team with high ambitions and global meetups? Then this is a unique opportunity for you! We are looking for our newDigital Media Coordinator, UtrechtThe past three years we have established our own inhouse digital ‘agency’ called The Barn. We add value to Arla and that’s why we’re now expanding in The Netherlands and growing into Belgium. In this new role you will further build the digital media function, whilst being part of our well-established global team of Digital Media Specialists across many countries, such as Denmark, Germany, England, MENA and Canada (25 colleagues in total, you will be the second in the Netherlands). You will get the best of two worlds, locally in Utrecht, you will sit with the local Digital & Media Team.We need you as an expert to define our digital media strategy and execute our digital media campaigns in The Netherlands and Belgium. You will be responsible for hands-on execution of our digital campaigns. Specifically, you will:

• Building the campaigns in the campaign managers or DPS’s
• Analyse campaign performance and recommend tactical changes to maximise performance
• Perform in-flight optimisation of digital campaigns using our global ad-tech ecosystem
• Assist with data and KPI analyses and digital testing to understand and reach relevant audiences and develop optimal consumer journeys
• Work closely with our local media agency and the local digital marketing team and brand managers

Who are you?We value a great drive and ambition over your educational background. Do you have a few years of experience from an agency, and some of the following:

• Strong analytical skills with data and presentations?

• Great stakeholder management skills, making it easy for you to translate technical campaign data for a wide range of audiences?
• Experience with digital paid media – specifically with executing, optimizing and reporting on campaigns through YouTube, META & TikTok?
• Possess basic knowledge of the digital ad ecosystems (Connected TV, Digital OOH, Retail Media) and programmatic media buying (DV360)?

Then you might be the one we are looking for!What do we offer?This is a great opportunity to join an ambitious global team and help shape the future of media buying in Arla. There is a lot of knowledge and expertise in our team, and we are eager to share this with you and listen to your great ideas.We are growing and committed to professional development and promoting from within. Our positive and collaborative culture will bring out the best in you.You’ll join a market leader who produces nutritious household-favourite brands in a way that makes things better for our customers, the farmers who own us and the whole world.You will work for a company where sustainability is a big priority and where we also take our media buying in consideration when it comes to sustainability.This summer we will move to a state of the art, green, beautiful office, right next to Utrecht Centraal, with an amazing view. We also offer great coffee with, of course, the best milk!Application and contactIf this sound like you, then seize this exciting opportunity. Please apply no later than February 15, 2025. If you have any questions, please reach out to Dirkjan Boels, +316-50 50 66 03.We have a purpose for GoodAt Arla, we strive to unlock the highest potential in each other while working together to create a sustainable future of dairy. We call it and it is deeply anchored in our organisation and founded on our commitment to respecting human rights, increasing access to healthy dairy nutrition, inspiring good food habits, and improving the environment for future generations. In order to succeed we need to hire people with a sustainable mindset. Could this be you?#LI-EXT_DIBOERef.: 98967BEWARE! RECRUITMENT FRAUD
It has come to our attention that there are a number of fraudulent emails and fake recruitment campaigns on the internet from people purporting to work for Arla Foods. Learn more via this .

Expected salary

Location

Nijkerk, Gelderland

Job date

Thu, 30 Jan 2025 08:37:08 GMT

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