Head of Marketing & Distribution M/F
Crédit Agricole
Crédit Agricole Assurances, France’s largest insurance group, unites together Crédit Agricole’s insurance subsidiaries. The Group offers a range of savings, retirement, health, personal protection and property insurance products and services. They are distributed by the Crédit Agricole’s banks in France and in seven other countries around the world by financial advisers and multi-line insurance agents. The Crédit Agricole Assurances companies serve individuals, professionals, farmers and businesses. At the end of 2023, Crédit Agricole Assurances has 5,800 employees and Its premium income amounted to €37.2 billion (IFRS).As the leader creditor insurance operator in France,the third-biggest European specialist in this segment, the 1rst in France concenrning the death benefit, funeral and dependence insurances , we provide a comprehensive range of financial protection products and services to cover the risks due to death, off work, dependence for families, employees and professionals through multi-channel pathways integrated into our partners’ processes : retail banks and specialised financing companies in France and Europe. It represents around 500 employees located in Paris, Lille, Dublin and Milan.By working every day in the interest of society, we are a Group committed to diversity and inclusion and place people at the heart of all our transformations. All our job offersare open to persons with disabilities.Reference 2025-100189Publication date 07/05/2025Job descriptionBusiness typeTypes of Jobs – Marketing & CommunicationJob titleHead of Marketing & Distribution M/FContract typePermanent ContractManagement positionYesJob summaryDuties and ResponsibilitiesBelow duties & responsibilities will need to be closely aligned with internal DDM/Sales teams – including bringing full support to DDM/Sales teams need to support Partners, while fully leveraging initiatives already in placeMarket understanding
This includes but is not limited to;
➢ Facilitate and run workshops with Partners to fully understand and proactively anticipate their needs.
➢ Conduct Benchmarks, market watches, customer surveys, mystery shopping, focus groups. Create market analysis reports.
➢ Collaborate with European / local market research agencies and purchase of research studies on specific topics related to the company business.Product innovation
o Propose offer enrichment on CACI standard CPI and GAP products / new innovative products based on market understanding – incl. end-to-end product design in close collaboration with actuarial teams (covers, exclusions, high-level pricing indications, etc.) and in compliance with our business proposition approval and review process.
o Lead Project Management on feasibility studies of proposed new products across functions – incl. legal, risk, compliance, actuarial, underwriting operations.
o Lead Project management on product documentation / marketing pitches, registration, in close co-operation with compliance teams.Support to DistributionIn close collaboration with internal DDM/Sales teams / Partners:
o Training kits, F2F training sessions, webinars, POS material, storytelling pitches, sales pitches
o Overarching Project Management involving CACI / and Group key functions when needed (Business Units and Service Units) * Measure impact of proposed campaigns through a set of KPIsCACI Commercial / Communication material
Supplementary InformationPeople First
Interface
Position locationGeographical areaEurope, IrelandCityDublinCandidate criteriaMinimal education levelBachelor Degree / BSc Degree or equivalentAcademic qualification / Speciality
Level of minimal experience11 years and moreExperience
Required skills
Dublin
Fri, 09 May 2025 01:37:44 GMT
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