- Ovar (3881 902) – Portugal
- Main Industry:
- Search Sales Jobs
- International Paper
- Job ID:
- Posted On:
- 13 February 2024
Strategic Marketing Analyst
Location – Ovar
Why this is job for you
Performs complex analyses and prepares medium to long-term forecasts and recommendations in the areas of market size, penetration, segment/product preferences, and marketing practices. Researches market conditions in EMEA to estimate potential sales opportunities of a product or service.
You will be responsible for
-Produce Quarterly Sector Update Newsletter as an input for Customer Business reviews with key accounts. Coordination with the Business Analysis Team.
-Provide competition capabilities’ analyses, maintain the box plants asset database with relevant public information (data research, contact with local Business leaders)
-Support the yearly Strategic Plan effort with ad-hoc insightful market trend analyses and supply/demand forecast
Mix Improvement and Strategic Marketing Plans
-Analyze and understand box plant past performances and drivers (volume, profitability, segment mix, seasonality…)
-Size the local corrugated supply/demand, estimate the importance of the end-use sectors via the manipulation of external database, data research, ad-hoc analyses
-Assess local competitive landscape, strengths and weaknesses
-Deep dive into strategic / target sectors
-Help the business identify mix improvement opportunities (mix-in, mix-up, mix-out)
Market Based Value Creation)
-Support the business in the thinking and data structuring process by using the MBVC methodology and tools.
-Provide ad-hoc environment analyses for capex / strategic investment projects
-5+ years professional experience in business or market analysis functions
-Strong analytical and problem solving skills
-Proficiency with Excel, Powerpoint and PowerBI (super-user level)
-Able to operate in project mode (Project Manager / Team Player)
-Ability to build effective relationships
-Excellent communication and presentation skills, both oral and written communication
-Ability to maintain confidentiality
-Fluency in English and local language
-Higher education degree or equivalent business experience required (preferably in Marketing, Business Administration or Management)
-Ability to travel (~20% of working time)
The information necessary in the recruitment process is: name, surname, contact details, education, previous employment record and qualifications.
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