Ad Performance Lead, Large Customer Sales

Minimum qualifications:

• Bachelor’s degree or equivalent practical experience
• 5 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
• 4 years of experience in advertising from either the advertiser, agency, or other media owner side.
• Experience in dashboard technologies such as Tableau, QlikView, and Data Studio.

Preferred qualifications:

• Master’s Degree .
• Knowledge in coding and statistics such as SQL, Python, or R.
• Excellent written and verbal communications skills.

Excellent written and verbal communications skills.

About the job

The Performance and Analytics team sits within the Performance and Data specialists teams, composed of Google’s product and Investigative experts. They design and share Google solutions with our large clients to contribute to their business objectives both short term (growth) and mid-term (Artificial Intelligence (AI)-powered ads, modern measurement, etc).

In this role, you will help our large advertisers to size their performance media budgets based on expected impact on their Profit and Loss (P&L) (business, profit margin etc), through quantitative modelling. You will educate, train and empower generalist sales teams (Industry and Account Managers, Agency teams) and specific external audiences (CFOs, Southeast Asia (SEA) specialists, etc) to scale the team’s impact.

Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We’re uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google’s broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.

Responsibilities

• Create and present insights and analyses to Google’s customers that identify opportunities to better meet their business objectives (e.g.,how online presence matches the consumer demand, or how could they maximise their growth potential).
• Build country specific product adoption plans, maintain product knowledge and monitor plan execution while sharing roadblocks with appropriate product teams. On complex cases, directly interact with customers to discuss advanced product setups.
• Provide insights and product best practices to internal and external audiences through trainings, events, processes, narratives, templates, and scripts.
• Build a specific industry knowledge on vertical to work for (e.g.,Travel, Luxury, Retail, Consumer Packaged Goods (CPG), etc).

Provide insights and product best practices to internal and external audiences through trainings, events, processes, narratives, templates, and scripts.
Provide insights and product best practices to internal and external audiences through trainings, events, processes, narratives, templates, and scripts.