BlackBerry QNX- Director, Brand & Creative in Toulouse, France

BlackBerry Corporation

Worker Sub-Type: Regular

* Job Description: *

BlackBerry® QNX® is a trusted supplier of safe and secure operating systems, hypervisors, frameworks and development tools, and provides expert support and services for building the world’s most critical embedded systems. The company’s technology is trusted in more than 235 million + vehicles and is deployed in embedded systems around the world, across a range of industries including automotive, medical devices, industrial controls, transportation, heavy machinery and robotics.  


BlackBerry QNX software and development tools are standards-based and enable companies to adopt a scalable software platform strategy across product lines and business units. The BlackBerry QNX software portfolio, including our safety pre-certified product versions, is purpose built for embedded systems and scales to support everything from single-purpose devices to highly complex, mixed-criticality platforms.  

Are you the person we are looking for?

We are seeking a visionary and strategic Director of Brand Development and Creative to lead the evolution of the BlackBerry QNX brand and drive creative excellence across all touchpoints. You will be responsible for developing and executing comprehensive brand strategies, overseeing the creative direction of marketing initiatives, and fostering a culture of innovation within the creative team. This role will report to the Head of Marketing of the BlackBerry QNX division.

In return for your skills, expertise and enthusiasm, we will provide you with an attractive compensation & comprehensive benefits package.  You will also have the opportunity to thrive in a dynamic global environment, working alongside outstanding colleagues, delivering a ground-breaking embedded OS.  

This really is a unique opportunity!  

You will:

  • Develop and implement brand strategies to elevate the QNX brand portfolio and drive market differentiation in B2B and/or B2B2C.
  • Lead the creative development process, from concept ideation to execution, ensuring alignment with brand objectives and messaging.
  • Collaborate with cross-functional teams to integrate brand messaging and creative assets across all marketing channels, including digital, print, events, social media and sales collaterals.
  • Provide strategic guidance on visual identity, brand positioning, and messaging to maintain consistency and relevance in the market.
  • Manage and mentor a high-performing creative team, fostering a collaborative and innovative work environment.
  • Stay abreast of industry trends, emerging technologies, and competitive landscape to identify opportunities for brand growth and innovation.
  • Measure and analyze the effectiveness of brand initiatives and creative campaigns, providing actionable insights for continuous improvement.
  • Manage interface with 3rd party marketing agencies while controlling marketing spend.

You will have:

  • Comprehensive experience in brand development, creative direction, and marketing strategy, preferably in the technology or automotive industries.
  • Proven track record of leading successful brand initiatives and creative campaigns that drive business results.
  • Strong understanding of brand positioning, consumer insights, and market dynamics.
  • Excellent leadership and team management skills, with the ability to inspire and motivate creative talent.
  • Exceptional communication and presentation skills, with the ability to articulate complex ideas and influence stakeholders at all levels.
  • Proficiency in Adobe Creative Suite and other design tools is a plus.
  • Expert in visualizing complex topics with impactful graphics and PowerPoint slides,

     Interested in hearing more?  Then we would love to hear from you.  


Scheduled Weekly Hours: 40

BlackBerry (NYSE: BB; TSX: BB) is a trusted security software and services company that provides enterprises and governments with the technology they need to secure the Internet of Things. Headquartered in Waterloo, Ontario, the company is unwavering in its commitment to safety, cybersecurity and data privacy, and leads in key areas such as artificial intelligence, endpoint security and management, encryption and embedded systems. You couldn’t choose a more exciting time to consider joining us! For more information, visit and follow @BlackBerry.

©2022 BlackBerry. All right reserved. BlackBerry® and related trademarks, names, and logos are the property of BlackBerry Limited and are registered and/or used in the U.S. and countries around the world.

It is the policy of BlackBerry to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, creed, religion, national origin, alienage or citizenship, status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law.

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