Marketing Coordinator (6-month Contract) in Annecy Le Vieux, France

Marketing Coordinator (6-month Contract) – icebreaker

ANNECY

icebreaker is looking for an exceptional Marketing Coordinator (6-month Contract) to join our EMEA SOUTH Marketing team based in Annecy, France.

Founded in 1995 in New Zealand, icebreaker set out to pioneer ethical and sustainable natural performance apparel. Now a part of the VF Corporation, icebreaker continues to challenge the status quo while championing natural, transparent, and responsible ways to do business.

icebreaker looks to nature to create natural, high-performing outdoor clothing as an alternative to synthetic-based apparel. Working with what nature provides and adapting as nature does, the brand enables consumers to join a movement towards a more natural way of living by taking unnecessary plastic out of performance apparel.

How You Will Make a Difference

You will achieve this by:

• Working closely with the EMEA Marketing Manager to develop and execute wholesale marketing campaigns across EMEA SOUTH (France, Switzerland, Italy and Spain).

• Working closely with the local commercial sales teams to support relationships with strategically significant wholesale partners/KA (both offline and online).

• Developing marketing plans, detailing execution across all channels to generate demand, enhance engagement across consumer touchpoint and increase conversion.

• Working with third-party agencies to execute seasonal account marketing campaigns plans at local level (in-store set up, events, ..).

• Coordinating local PR agencies to ensure seasonal product pushes and receive support for local marketing activations, including new openings and events.

• Monitoring marketing activities & results, to increase ROAS and optimising budget expenditures while increase sell-through.

• Coordinating wholesale bespoke projects for KA (such as pop-ups, shop-in-shops) and ensure their high-quality execution throughout the year.

• Tracking and monitoring COOP and WHLS production budget, to ensure compliance with company-approved figures.

Skills for success :

We are looking for someone with:

• At least 3-4 years experience in Marketing roles.

• Previous professional experience gained working in the wholesale channel.

• Excellent organisational skills.

• Strategic and solution driven with an excellent understanding of how to successfully achieve KPIs.

• Language: Fluent in English (both written and spoken). Notions of other languages would be a plus.

VF is a global apparel company connecting people to the lifestyles they cherish through our family of iconic brands. At the heart of our journey lies our purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com

Free to Be, Inclusion & Diversity

As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.

As an equal opportunity and affirmative action employer, VF is committed to support disadvantaged groups whilst providing equal opportunities for both VF associates and applicants alike.

If you like what you have read and want to join our team then we would like to hear from you!

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VF Diversity Vision Statement
VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.